by Matt Secrist | Feb 21, 2017 | Content Marketing
5 Tips for Surviving After a Rebrand With SEO To some people, the term “rebrand” is synonymous with the phrase “zombie apocalypse.” The thought that something was created, then died, and is now risen again in some horrifying, mutated form is enough to make you pull...
by Matt Secrist | Jul 22, 2016 | Content Marketing
Creating Branded Content To Tell Your Company’s Story Branded content assists customers in relating and engaging more with your company, and one way to develop this is to create a story. Narratives activate a variety of elements in the brain that helps solidify...
by Drew Allen | Jul 15, 2016 | Content Marketing
How To Tell Your Brand’s Story Even if You Don’t Think You Have One The classic fairytale 1,001 Nights is a perfect example of the power of storytelling, and it goes a little like this: King Shahryar, an ancient Persian royal, after finding out that his wife had,...
by Shelly Peterson | May 18, 2016 | Content Marketing
How To Create the Personality of Your Branded Content There is no question that branded content creation is essential for companies of all sizes. If the online marketing world were a giant game of Red Rover, quality content would be like the big, burly kid everyone...
