Writing a Call to Action They Will Answer You persuaded them to click through to the website with a powerful meta description. Hooked them with your tantalizing title and won them over with engaging body content. And then . . . you lost them. Why? Because your call to...
Plagiarism: The Best Way To Undermine Your Own SEO Efforts Plagiarism, like larceny, burglary and robbery, is one of those dirty words that can leave its victims in a panic and its perpetrators in hot water. Most writers recognize the legal, ethical and moral...
How Long is 500 Words? For most marketers, business owners and content managers, staying within budget is a very real thing. You’ve been given X amount of budget dollars to bring in X amount of revenue. As content marketing continues to establish itself as a...
Enhancing Readability With the Flesch-Kincaid Score “Search engine optimization” can be a confusing term. Yes, it involves the strategic use of keywords to help your content rank highly in search results, but that’s only one side of the coin. It is...
How To Install Grammarly in Your Web Browser Nothing is worse than sending an email or a document with blatant grammar errors. Thankfully, there are some great writing tools out there to help you proofread your text. Some of these grammar proofreading tools can even...
12 Types of Editors and What They Do When I’m spending hours at my computer coming up with an article topic, I’m often too tired to notice many of the minor mistakes in my writing. Because relying on spell-check software can weaken writing, this is when it helps to...
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