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8 Compelling Reasons To Hire a Content Writer
Why hire a writer to create your professional content and blog posts? Let’s be honest, being able to write content and manage a professional business are two very different things. Think of it this way: Celebrity chef Bobby Flay may have a steady hand and great knife...
7 Reasons Why You Should Use a High-Quality Article Writing Service
You’ve heard it before and you’ll hear it again: Content is crucial to your marketing strategy and the overall success of your business. A shift in consumer behavior is the primary driving factor behind this truth. Consumers today are not only more informed than those...
How To Hire a Medical Content Writer
Writing medical content often involves presenting complex scientific concepts in precise, understandable language. A medical content writer must produce articles about health care that are factually accurate, research-based, and error-free. A writer who is otherwise...
Everything You Need To Know About Hiring a Website Content Writer
Your website is your business's virtual storefront. That means your website must be designed to provide an optimal user experience, which entails easy navigation, a streamlined layout and peak functionality at all times. But even if your website looks impressive and...
Integrating Traditional and Digital Marketing With a Digital Content Writer
Approximately 13% of marketers devote their efforts primarily to traditional advertising techniques, such as print, television, and radio ads. Another 60% focus their attention on digital marketing, including material created by a digital content writer for...
The History of GIFs and How To Use Them
Unless you’ve been living under a rock for the past 10 years, chances are you’re familiar with the GIF. Short for “Graphics Interchange Format,” the GIF has exploded in recent years and is now an integral part of digital day-to-day communications. It wasn’t always...
Calls to Action in Writing: A Comprehensive Guide
It’s foolish to deny the power of a call to action in writing, especially when it comes to online content. While anyone can craft a decent CTA, understanding the research and psychology behind web user behavior can drive even more conversions, sales and traffic. Here...
Evergreen Content 101: How To Create Content That Lasts
If you’ve ever wondered how to get your content ranked in the top spots on Google, part of the answer is to focus on creating evergreen content. While this is not the quickest way to reaching the number one spot, it is the method that will continue to garner clicks...
How To Develop a Blog Content Strategy: A Start-to-Finish Guide
You might use content writing services and buy articles to support your brand, but do you have an actual blog content strategy? According to data from Content Marketing Institute, even though more than 70% of surveyed brands say they are engaged in content marketing,...
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