What Page of Google Am I On? How To Check Your Rankings
When evaluating the success of your organic marketing efforts, one of the first questions you should ask is, “What page of Google am I on?” A higher ranking on Google’s search engine results pages translates to increased web visibility, greater credibility, and potentially more business opportunities. Understanding your website’s position on Google allows you to gauge your online presence and strategize accordingly.
Why What Page of Google You’re on Matters
As the world’s leading search engine, Google plays a pivotal role in driving organic traffic to websites. Whether someone is shopping online, searching for a service provider, or probing the internet with questions, statistics show that 92% of web users use Google.
For this reason, your SEO efforts should focus primarily on how high you rank on Google. According to a 2014 study by Moz, approximately 71% of searches click on a first-page result. Furthermore, about 67% of all clicks are on the first five results — with almost half, or 31%, of these being the top result.
Content marketing can take up considerable time and investment. The long-term rewards are well worth the effort, but the last thing you want is to create a website, landing pages, and blogs that rank poorly on Google and don’t pay off.
How Google’s Ranking Process Works
Google’s algorithm aims to place the highest quality and most relevant information at the top of SERPs. Bots crawl websites to evaluate a variety of technical, on-page, and off-page SEO factors. There are four essential quality markers Google uses to determine search results, which you can remember with the acronym E-E-A-T:
- Experience: The content creator’s firsthand or personal experience on the matter (e.g. product reviews written by someone who personally used a product)
- Expertise: The content creator’s knowledge or skill on the topic (e.g. a blog on SEO written by content marketing experts)
- Authoritativeness: A content creator or website being an authoritative source on a topic (e.g. a governmental agency or well-known brand providing information on a relevant topic)
- Trust: A website’s or webpage’s overall accuracy, honesty, safety, and reliability. (e.g. a site that provides safe payment options and accurate, non-harmful information)
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How To See Where Your Website Ranks on Google
Whether you’re an individual blogger, e-commerce store owner, digital marketer, or small business owner, monitoring your rankings can provide valuable insight into your SEO performance and help you unlock opportunities to make the most out of your content marketing efforts.
There are several methods you can use to determine what page of Google your webpage is on.
The simplest way to determine your website’s ranking is by manually searching for your target keywords on Google. Start by opening a private or incognito browser to avoid factors that can impact your search results, such as localization and search history. Enter your keywords into the search bar and browse the first few pages of results.
This method provides a quick snapshot of your rankings for specific keywords, but it can be time-consuming and yield no results if your content isn’t ranking on the first few pages on Google. Additionally, you will need to accurately determine what keywords you want the webpage to rank for and will not be able to easily discover if your content is on the SERP for other related search queries.
Google Search Console
By linking your website to Google Search Console, you can track your rankings over time and identify areas for improvement. This free platform provides comprehensive insights into search queries, impressions, clicks, and average rankings.
It’s important to remember that while your website impacts search rankings, Google ranks individual pages. Google Search Console provides a performance report that includes data for “queries,” which are search terms that your pages are getting the most results from. From here, you can view the average page position, the number of impressions, clicks, click-through rate, and more for each query.
Third-Party Ranking Tools
There are several third-party tools that provide comprehensive SEO tools. Some of the most popular include SEMrush, Ahrefs, and Moz. These tools offer a broader range of data, including historical rankings, competitor analyses, keyword tracking features, and more.
Learn What Page of Google You’re On and Boost Your Rankings With BKA Content
You’re not the first and certainly not the last to ask, “What page of Google am I on?” Understanding how to measure and draw insights from content marketing data is key to refining your SEO strategy.
Our team at BKA Content can help you with every step of SEO content creation. From keeping up with SEO trends and providing high-quality writing services to evaluating and optimizing published content, we can help you create web content that ranks on Google and builds revenue for your business. Get started now to watch your SEO efforts grow.
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