by Matt Secrist | Nov 20, 2022 | Content Marketing, Ecommerce
How To Write a Product Description That Works (With Examples) When you’re thinking about buying a product or service online, there are two factors that help you know exactly what you’re getting: the image and the product description. If the image piques your...
by Caleb Shepherd | Oct 12, 2022 | Content Marketing, Ecommerce
Should You Reuse Manufacturer Product Descriptions? Generating content for an ecommerce website isn’t as easy as you’d think. Unfortunately, websites don’t just spring into being fully formed, with lovely words extolling your company and the products you sell....
by Greg Secrist | Oct 4, 2022 | Content Marketing
Do I Need Category Pages for My E-commerce Store? When you build a website for your ecommerce business, the end goal is not only to inform your potential customers about the product or service you’re offering but also to build a real connection with the information...
by Drew Allen | Aug 23, 2016 | Content Marketing, Ecommerce
Have you ever visited a website multiple times before deciding to make a purchase? What contributed to your final decision to buy? If you would like to know how ecommerce content can influence an audience, you must first understand how your competitors attract...
