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  • Resources to Improve Content Writing

    By Melinda Rhodes on August 20, 2014
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    Writing is a trade that is never fully mastered. Whether you wrote a blog that went viral or an editor raved about your perfect grammar, there is always room for improvement. As you hone your skills, here are some resources to help you become a better content writer. Test Your Title Amber Morris recently wrote a GrammarSpot post titled The

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  • Google Authorship Images: They’re Still Alive!

    By Greg Secrist on August 18, 2014
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      Everyone likes to be noticed, right? Sure some people are shy, but still we all want credit when credit is due. That’s true for just about anything, including when someone pens a good article or post on the web. It used to be standard practice that when you entered a search on Google your results would include an author

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  • Enhancing the Ecommerce Experience

    By Drew Allen on August 15, 2014
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      When creating SEO content for a website, it can be easy to focus only on technical matters. Is the search engine going to rank your page well? Do you have the right keywords? Is anything duplicated? If that’s your only concern, though, then another purpose of website content might be left by the wayside: improving the experience for the

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  • Writing From the Right Point of View

    By Jean Little on August 13, 2014
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    Have you ever noticed that the way a piece of literature is written influences the way you read it? When it is done well, the point of view can help draw the reader in and keep them interested. When done poorly, it can do the opposite. For example, there is a certain book on personal finances that has changed many

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  • Ensure the Quality of Your Company’s Social Content

    By Jon Bingham on August 11, 2014
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    Quality control checks are not just for manufacturing or production operations nor are they just for products and services. Every single thing that tells the world something about your company should be subject to quality requirements. That means your products, services, website, physical location and your marketing content. Social media is one of your most powerful marketing tools—which means it

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  • Increase ROI for E-Commerce Campaigns via SEO

    By Greg Secrist on August 8, 2014
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    If you own an online store then you know that the key to your business is your conversion rate. In other words, it doesn’t really matter how many visitors you get to your online store, what really matters is the number of those visitors you can turn into actual customers. Tips to Increase E-Commerce Conversion Rates Every business is different

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  • Collaboration Corner: Professional Writers Share Tips on Writing Faster

    By Amber Morris on August 6, 2014
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    Last month I wrote an article on how we can write faster and make more money. This topic is essential to anyone trying to earn a living one word at a time, so we decided to open it up even more by passing the microphone to professional SEO writers and seeing what tricks of the trade they employ. Relate Topics

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  • 5 Ways to Ramp Up Your Sales Strategy

    By Drew Allen on August 4, 2014
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    If you have a company or a product that you want people to know about, it’s critical that you develop an effective sales strategy to showcase the benefits to your potential customers. With the right strategy, any company can achieve sales success and boost their bottom line. 1. Hire Amazing People A critical piece of any sales strategy is your

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  • How to Make Your Social Media Content Matter

    By Matt Secrist on August 1, 2014
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    Social media by nature can be whimsical and just downright fun. This is especially so for personal use. But when used as a marketing tool, more depth is required. Today’s focus on quality content is not limited to websites and blogs. The material that your business posts on a social media platform can make or break your overall social campaign—and

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  • Tips for Taking Critique

    By Jean Little on July 30, 2014
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    In 1958, Ernest Hemingway did an interview with The Paris Review in which he purportedly admitted that he had rewritten the final section of “A Farewell to Arms” 39 times before he was happy with the result. If one of the world’s most talented and renowned writers had to do that much revision, what does that mean for us regular

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