Your website is the online portal that showcases your brand, voice and image to the world. The text on your web pages is critical because it often is the first real interaction that your potential customers will have with your company. In order to drive sales and increase your clientele, you need to make a good first impression!
A Web Page is defined as any page on a website that would be accessed by clicking a hyperlink on another web page. In this day and age of SEO, any main page on your website would be considered a Web Page (including the “Home”, “About Us”, “Services” and any informational pages).
We understand the importance of excellent web copy and have mastered the components of compelling Web Pages. Our Standard Web Page writing team has been trained to showcase your company in a professional light and pay special attention to the things that set your company apart from the competition. Our writers also make sure that each Standard Web Page has a clear and strong call to action in order to improve your web page ROI.
Here are a few of the components of our Standard Web Page product:
- The content is entirely original from anything else on the web (passes Copyscape)
- Page is created from scratch based on the information that is provided
- Standard Web Pages can be optimized for SEO with keywords that are provided
- We have a separate Standard Web Page writing team, trained specifically for these types of content requests
- Can be written from the point of view of the company
- Special attention is paid to format – introduction, headers, bullets, call to action
- Can include H1 and H2 headers that are provided
- Orders of 10 pages or less can be completed and delivered within 7-10 business days
How is it used in the SEO process?
Web Pages are at the core of every SEO campaign. Without excellent copy to link back to on your website, you are likely wasting a lot of time and money on SEO strategies that don’t end up converting. If done right, the Web Pages of your site are where potential sales become actual transactions.
Bad Web Pages don’t only cause you to lose customers and legitimacy, but they can demolish your SEO ranking power as well. Web Pages that are clear, concise and SEO optimized will create authority and traffic for the search engines to recognize.